one six·ty o·ver nine·ty /wən/ˈsikstē/ˈōvər/ˈnīn(t) ē / noun
1. It’s your blood pressure when your heart begins to palpitate and your hands begin to sweat.
2. When anticipation or excitement become visceral and physical.
3. 160over90 is our standard. Our work gets a reaction.
160over90 is part of ENDEAVOR, the world’s largest entertainment, sports and media company. As part of this network, 160over90 has the cultural insight, access, and influence that no other agency has.
As an Account Manager in our Client Services department, I was responsible for the planning and execution of marketing strategies and large-scale or ongoing events for our agency’s key clients throughout the United States.
Working effectively with both client and internal account teams, I delivered event programs that achieved and surpassed client results against established strategic & creative objectives, timelines and financial goals.
Spotlight on Key Job Functions
Developed and actively managed vendor/freelance relationships to ensure best available resources within budget
Established, maintained and enhanced relationships with clients and talent, as well as all internal team members and departments
Maintained complete and updated program files with all project details and event information
Maintained talent files with project details and performance feedback
Managed:
Internal planning tools; i.e., budget tracking, project timeline, logistics and deliverables schedules, event specs, meeting agendas and notes, etc.
Project Scope and Budgets
Ongoing communication with clients and vendors (i.e., status reports, call recap reports, timelines, project status updates, etc.)
Ownership of objectives and progress reporting communication for assigned programs (in conjunction with client and project team)
Screened, interviewed, trained and managed talent for various promotional event positions
NBA X WeWork Case Study
Submitted as a part of the job application process. Referred by team leaders as one of the best and most thorough they’ve ever received.
Winter Activations Recaps
In a slower holiday period, I volunteered to visit multiple holiday brand activations and brought back best practices to the greater team.
Experiential Marketing Research
In a slower holiday period, I volunteered to monitor brand activity in the experiential space and trends to follow for the upcoming year.
